Novi Sad, Serbia’s second-largest city, is often dubbed the “Athens of Serbia” thanks to its rich history, vibrant cultural scene, and position as a university town. Located on the banks of the Danube River, this cosmopolitan city has evolved from a 17th-century fortress settlement into a modern hub for music, arts, gastronomy, and tourism. Whether you’re strolling along Dunavska Street, exploring Petrovaradin Fortress, or enjoying homemade Serbian food in a riverside restaurant, Novi Sad offers an unforgettable experience.
A City Rooted in History
The roots of Novi Sad trace back to the 16th century, when the Austrians built the Petrovaradin Fortress to defend against Ottoman invasions. By the 19th century, the city had become a cultural and economic center, gaining its royal city status under the Habsburg Monarchy. Today, Petrovaradin Fortress remains one of the most iconic landmarks, home to winding tunnels, the famous Clock Tower, and sweeping city views.
Start Your Journey at the City Center
The heart of the Novi Sad area, including Liberty Square (Trg slobode), Zmaj Jovina Street, Dunavska Street, and the surrounding streets, serves as a fascinating showcase of architectural diversity. This vibrant collage features a mix of styles and creative visions from both local and international architects, captivating all who visit this city center.
Dunavska Street and Architectural Charm
Strolling down Dunavska Street is like opening a browser window into the past. This charming pedestrian zone, located in the city centre, showcases 19th-century architecture, quaint shops, lovely restaurants, and the historical building at 36-37 Dunavska St. Near the end of the street, you’ll find the picturesque Danube Park, a beautiful park perfect for relaxing or enjoying days of snowfall during the winter.
A City of Culture and Events
Novi Sad is recognized globally for its cultural events, most notably the EXIT Festival, held at Petrovaradin Fortress every July. This award-winning music festival attracts visitors worldwide and showcases a wide range of musical events. In 2021, Novi Sad earned the European Capital of Culture title, further solidifying its place as a cultural beacon in the Balkans.
In addition to music, the city hosts film, theatre, and literature festivals, making it a year-round destination for art lovers. The city government and city assembly support many events, ensuring a strong commitment to the arts.
A Foodie’s Paradise
Novi Sad’s culinary scene is a delicious blend of tradition and innovation. From hearty Serbian food to international cuisine, the city’s restaurants serve something for everyone. Looking for a traditional meat restaurant with lashings of sauce and rakija in town? Or maybe a nice restaurant with friendly service and fresh produce from the local Novi Bazaar? Novi Sad has it all.
Some top picks include:
- Lovely Restaurant – known for soul food and Serbian cuisine
- Indonesian Restaurant – a hidden gem near the city square
- Petra Drapsina Novi Sad – great for quality cuisine and cheap food
- Slew of riverside restaurants – ideal for pizza in town with a view of the Danube
You’ll also find plenty of options for homemade food and authentic Serbian specialties like ćevapi, sarma, and grilled meats that reflect the region’s culinary heritage.
Religion and Diversity
Novi Sad reflects a mix of religious and cultural influences. In the heart of the city center, you’ll find both the grand Orthodox Church and the Mary Church, a Catholic church. This diversity has made Novi Sad a Serbian and valid cosmopolitan city, welcoming residents and visitors from various backgrounds.
Neighborhood Highlights
- One of the best things about being in Novi Sad is exploring the stunning landscapes just south of the Danube, particularly the slopes of Fruška Gora mountain. This area is a tapestry of vineyards that connect small communities, where wine and food are truly at the heart of life.
- Petrovaradin and Sremska Kamenica – Often grouped as Petrovaradin Sremska Kamenica, these neighborhoods offer a more tranquil escape while still part of the Novi Sad municipality. They are ideal for nature lovers and those looking to explore historical sites.
- University of Novi Sad – Located near the city centre, this institution plays a central role in shaping the identity of Novi Sad as a university town and driver of innovation and service activities.
Relax on the beach in Novi Sad
Strand is the most popular city beach, and it was arranged and opened for visitors as early as 1911. Today, it is a small town that stretches along 700 m of sandy beach. One of the most beautiful beaches on the Danube is equipped with all the necessary infrastructure for a pleasant and meaningful stay for visitors. Numerous cafes and restaurants are located here, along with playgrounds and courts for sports like beach volleyball and basketball.
Nightlife in Novi Sad: a city that never sleeps
Novi Sad is famous for its vibrant nightlife and entertainment options, available every day of the week to cater to all kinds of tastes. There are cafes, clubs, pubs, discotheques, gardens, and terraces where you can hear tambourists from Vojvodina, local rock and pop bands, DJs, and punk and metal music for fans of a harder sound.
Shopping and Daily Life
The city is known for its vibrant local markets, such as the Novi Bazaar, where visitors can shop for fresh produce, homemade food, and unique handcrafted items. Cafés along the city square and hidden alleys provide opportunities to unwind, try Serbian coffee, or enjoy the laid-back vibe that defines Novi Sad.
A City Worth Visiting
Whether you’re drawn by its historical depth, musical events, diverse cuisine, or warm hospitality, Novi Sad promises an enriching experience. From the icy waters of the Danube in winter to the blazing lights of the EXIT Festival in summer, the city constantly reinvents itself while remaining true to its 19th-century soul and 21st-century ambition.
Visit once, and Novi Sad might open a new tab in your heart.
Frequently Asked Questions (FAQ) About Novi Sad
Yes, Novi Sad is considered one of the safest cities in Serbia. The local community is welcoming, and tourists typically experience few issues.
Spring (April–June) and summer (July for the EXIT Festival) are ideal. The city also has a magical charm in winter with snowfall and festive decorations.
Novi Sad is about 90 km from Belgrade. You can reach it via train, bus, or car in around 1.5 hours.
Don’t miss ćevapi, sarma, ajvar, and a glass of homemade rakija. Visit traditional Serbian restaurants or riverside eateries for an authentic experience.
Absolutely! Most of the city center is pedestrian-friendly, especially Dunavska Street, the city square, and the surrounding parks.
Many younger residents and people working in hospitality speak English. You should have no problem communicating in hotels, restaurants, and tourist areas.